Internet Marketing For Beginners – Creating Your Graphics

This is one of the more enjoyable internet marketing tasks for me as I enjoy being creative with graphics.

It’s another step that you will need to take in the creation of your product, whether you have created a product from scratch or have used a PLR product.

I f you have created your own product from scratch then you will most definitely have to come up with some original graphics for your product and your website.

By using a PLR product you will also be better off by creating your own graphics to give your product a unique look. In fact it is even more important that you recreate the graphics if using PLR as chances are that others are also using the very same product.

By changing the graphics, your product has a much better chance of standing out amongst the others, therefore increasing your sales.

Most of the time when you purchase PLR products, you will get a set of what’s known as P.S.D files and these are simply editable Photoshop files that you can manipulate and come up with your own look.

You could also take another route and have your graphic professionally created and usually you can get this done for a very reasonable price. But if you’re like me I prefer to use my own creativity and design my own, just remember that if you have the option of having them done for you if you’re not confident in doing it yourself!

Photoshop is a quite expensive piece of software when you are first starting out in internet marketing, but there are other cheaper alternatives as well as free tools!

Just simply do a Google search for graphic editing software and also search for free versions. There is one graphic editing tool online that seems to be very popular and it is called “Gimp”. I personally have not had much to do with it as I do use “Photoshop”, but I hear that it will just about do all the basic things that Photoshop does other than the more advanced stuff!

There are other cool site out there that you can use to create some awesome looking text, banners and graphics, too many to discuss in this short article.

Another important point that I would like to mention here is, that when you are creating your graphics keep in mind the concept of branding. In other words try and keep to a certain color theme and match your headers and footers as well as your buttons on your web pages.

This is called branding and it will distinguish you from the other internet marketers out there. It will enable your customers and subscribers to recognize your websites at a glance!

Popular Uses of Photo Editing Programs

Oftentimes, free photos sourced from online sites or images taken using smartphones or cameras need a bit of tweaking here and there. This is where image-editing programs come in. Automatic image enhancements are the specialty of photo editing applications. Image editing programs may be downloaded from the Internet. Some are free, while others must be purchased prior to use.

Different types of image editing software

If the purpose is to edit or modify digital images, there are three types of photo editing programs available in the market today. They offer similar solutions, but they differ in the means by they can achieve the solutions. The way that the program is written also depends on whether it is classified as a 3D modeler, raster image editor, or vector graphics editor. A 3D modeler software is designed to produce three-dimensional models. On the other hand, a raster editor offers the user tools to manipulate the pixel information of the image freely. Meanwhile, a vector graphic editor deal specifically with vector graphics, and equipped with image creation and editing tools.

Because of the existence of these programs, it is now possible to tamper with digital images using a regular laptop, even a smartphone. For people who work with images often or just likes to take photos for personal use, it is ultimately useful to have at least one image editing software installed.

Easy and quick to use

Although they usually provide multiple functions and cover a wide range of editing tasks, these programs are easy to use. They are designed to provide people who want to manipulate certain aspects of the image with the quickest means to execute their intentions. For instance, an amateur photographer who is keen on removing a few imperfections to produce a perfect shot will be able to do so in one or two clicks. Editing software are usually programmed such that many different techniques to enhance photographs are combined into a single action. Making changes, including adding data such as text captions to an image has never been so easy.

Benefits of image enhancement and manipulation

Today is the age of the Internet, which is a largely visual platform. Images that fail to catch the attention of Web users are delegated to the background and are forgotten soon enough. Meanwhile, products and services that utilize interesting and arresting images are the ones that experience a breakthrough. The key to online marketing success is being noticed. It is always a daunting task trying to come up with an image that is compelling and meaningful enough to convey a specific message. Thankfully, image-editing programs are readily available. They cut the work in half and they offer users tools that they otherwise cannot access.

Anyone can use image-editing software. Even the more complicated programs do not require the user to have computer programming knowledge. The best ones offer plenty of opportunities for photographers, graphic artists, and other creative types to express their ideas using images. They provide all the necessary tools so that anyone with a good idea can execute tasks that only skilled photo editors could accomplish in the past.

Give Your Website a New Look With the Power of Graphic Design

A website is a reflection of one’s profession and creativity. It is said that a good website design is useful to attract more visitors. It is really tough to imagine internet without animated graphics, different styles of typography, background images and multimedia. Web designing can be linked with graphic designing. Web designers use different tools depending on what part of the production process they are involved in. Below mentioned are some tools and technologies that are helpful in developing attractive and professional looking website.

  1. HTML/HTML 5 – HTML known as Hyper Text Markup Language provides a simple way by which a designer can insert images, sounds, control their resolutions, etc in the website. It is also called as text web editor. Notepad is widely used for this purpose.
  2. WYSIWYG – WYSIWYG stands for What You See Is What You Get. There are many WYSIWYG editors available in market. One of best example of such software is Dreamweaver. This software provides an intuitive visual interface for making and editing HTML websites.
  3. Photoshop – Photoshop is a vector graphic editor. This is most popular tool that is used in web designing. Photoshop provides numerous options to design web pages that can fulfill requirements of website that highlights any theme. It is also used to edit images, add effects and do many more things.
  4. Illustrator – When it comes to vector graphic editing, Illustrator is first to be named. With Illustrator it becomes easy to draw illustrations, cartoons, diagrams, charts, logos, etc. It is possible to make vector graphics scalable without losing resolution with help of Illustrator.

There are some skills and techniques that are must for every web designer to be followed in order to design good looking website. Some of them are listed below.

  1. Typography – It is observed that a successful website has only a few typefaces which are of a similar style. It is a good practice to use only few typefaces rather than using range of typefaces on a website. Fonts used on a website may vary according to the theme of website. It is also necessary to use fonts that will be displayed correctly and clearly in all major browsers that are in use.
  2. Page Layout – A website should be designed in such a way that it provides improved navigation to user. Page layout should remain consistent throughout website. User should feel that he/she is navigating same website when he navigated different pages. It is important to consider page width, object alignment, background, etc while designing a website. Also, a web page should not be too long that needs a lot of scrolling.
  3. Information – A website should not use only textual or only graphical contents to convey information. Both text and images should be used in a proportional manner. A website full of textual contents will not help user in any ways. In fact, very few amount of information is viewed by user in such cases and rest is ignored.
  4. Visual Design – Website design should target the market trends. This can be an age group or particular strand of culture. Designers should also understand theme of website i.e. a business website should not be designed the same as a social media website.
  5. User Experience Design – User should understand how website works. This is related to layout, clear instructions and labeling on a website. User should be able to interact with a website easily.
  6. SEO – SEO stands for Search Engine Optimization. A website that uses only flash or images is not good from SEO point of view. Background of a website should not be heavy as it takes time to load. Also, heavy images should be avoided. They can harm SEO of a website.

Graphic designing is a vast field in itself. In future, we can expect some new tools that will be more sophisticated and stuffed with advanced graphic creating and editing features. A designer should be well acquainted with recent developments in this field and use these skills in designing high-grade websites.